Valentina Ferrandes

https://www.valentinaferrandes.com/
BLOOM
September 2024

“…how unlucky for us, the earth, was abundant…”

BLOOM turns the facade of the Daniel & Fischer Tower into a canvas of metamorphic abstraction using CGI materials, and breathing life into classic iconography. Inspired by the metamorphic processes of nature, the 3D animation blends Mediterranean statuary, ancient Greek symbols of fertility, sunlight and harmony with abstract elements. Samples of natural forms emerge, mutate and loop as 3D models of Greek relics evolve into  procedural shapes that echo the organic growth of soft corals and evergreen vines. With BLOOM, Valentina delves into the richness of archetypal forms and explores how synthetic imagery brings to life the interconnectedness of our natural and built environments.

This artwork is part of the 2024 Digerati Experimental Media Festival, curated by Sharifa Lafon / Denver Digerati.

"Decode Recode", this year's theme for the Digerati Experimental Media Festival, highlights seven artists who push the boundaries of experimental practices and collaboration, challenging mainstream narratives through time-based media. The artists featured for Night Lights Denver embody this theme, each bringing unique methods and perspectives to their work. Together, they create a cohesive program that resonates with the festival’s commitment to innovation and the subversion of dominant visual narratives. You can learn more about the full program at denverdigerati.org

About the Artist:

Valentina Ferrandes is a London-based, southern Italian visual artist and designer. Interweaving a technology-driven approach to image-making with archival found footage, environmental recordings, archaeological findings and documentary video, she creates narrative strategies to explore potential new worlds between past and present.